Bluefield Daily Telegraph, Bluefield, WV

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August 30, 2013

Tooth Fairy inflation: Price of a tooth nears $4

(Continued)

NEW YORK —

Ries, a 39-year-old lawyer and owner of Ries Law Group in Santa Monica, Calif., says that $120 is a lot to give, but she believes that she is teaching her daughter that education and taking care of your teeth is important. Ries says her friends give their kids about $20 a tooth. That’s way more than the $1 Ries used to get for losing her teeth as a child.

“It’s incredible inflation,” she says.

Visa randomly sampled 3,000 households by phone in July. The survey results are based on the 1,000 of those households that included a child under 13.

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